Here's the next one-minute clip of an interview I did, where I explained why mobile marketing is necessary to survive marketing in 2013:
In point form:
-we see over 5000 ads every day, we're bombarded by advertising, so being on the cutting edge is really important - mobile is now the cutting edge
-when N5R started 15 years ago, only 50 million people in the entire planet were on the internet
-today, over 2 million people per day activate an Android phone, 60 million per month just on Android - with the iPhone it's another 50 million people
-the market for mobile is over 2 billion people
Any company not implementing their mobile strategy is not going to survive marketing in 2013.
To drive the point home, here are four more mobile stats for you:
- 1.08 billion mobile phones are smartphones
- In 2011, more people bought a smartphone than a PC
- One in seven searches is done on a mobile device
- 59% of people ages 18 - 34 access social networking sites through their mobile phones
Having a mobile friendly website is a great way to start. If you are interested in a free marketing evaluation for your website, we can do that. Just click to register.