Leverage The Herd Mentality : Real Estate Marketing Tips From N5R.
Example: Two Competing Restaurants.
Two restaurants sit on opposite sides of the street. The cuisine and atmosphere of both of are of equal quality and the menus are comparably priced. But when potential diners see a line of people waiting at one of the restaurants and not the other, they assume the busy one is superior and they follow the crowd. It’s a phenomenon known by many names - pack Mentality, peer pressure, following the herd. And it plays a critical role in selling real estate.Read More