Roman Bodnarchuk, our Chairman and CEO here at N5R, recently interviewed Mike Volpe for our new Sales and Marketing TV show. Mike is the CMO of Hubspot, our inbound marketing software of choice. The show is called Big Business Secrets and it premiers in April. As a bit of a teaser we thought that we would give you a taste of some of Mike Volpe’s insights on Social Media Marketing.
There’s a new type of condo marketing on the horizon and it flies in the face of many of today’s traditional marketing philosophies. It’s a step away from the fully planned out rigid marketing campaigns that many major brands swear by. Instead, this is marketing that moves at a faster pace—marketing that has the flexibility to change and adapt at a moments notice. It’s always-on marketing and it is becoming the new norm.
Here at N5R, we’re always preaching about clear and consistent branding across all channels. Whether it’s on you webpage, you Twitter account or your sales letters—your branding should be ever present in both style and tone. To help illustrate what we’re talking about we’ve put together a list of 15 Businesses That N5R Applauds For Their Creative And Consistent Branding.
Some people love it, some people hate it and some people just can’t wrap their minds around it. Social media is a tricky business, but no matter what your opinion on it, there’s no denying that it can be a powerful tool. It may be a game for some people, but social media can be a game changer for your company in its “ability to make companies more likeable.” That’s according to best selling author, Dave Kerpen’s book Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks). Social networks can connect people all over the world, spread communications faster than ever before and yes, even help you increase sales, but only if you use them the right way. On the other hand, misusing social media can alienate you business and leave potential customers despising your methods. To help you out here are N5R’s Top 3 Errors With Social Selling.