Our marketing technology partner, HubSpot, released an interesting blog post on how digital media, especially social media, is changing how consumers buy. "Consumers connect, rate, discuss, and consume product information and reviews like never before, making a strong online presence paramount for all sizes of ecommerce businesses."
Every Friday we round up the week's news related to condo sales and marketing, paying particular attention on the Toronto condo market.
When it comes to looking to buy a condominium, who ultimately makes the final decision? Men or Women?
Googleisnotonlyasearchengine.Italsoownsarangeof assetsthatprovidemarketerswith SEO and analytics tools, socialnetworking,andcontent creationopportunities. From SEO tools like AdWords and the Keyword Tool to office admin like Google docs, Google has an array of free products that will be sure to help you manage your online marketing and sales activities for your condo development. The top tools are:
TORONTO Jan 4, 2012 /CNW/ - CondoOutlet.com is revolutionizing the experience of
buying, selling and renting a condo in 2012 by empowering Toronto consumers with the
most comprehensive online condo marketplace. Plus the first condo retail store to sell
both new and existing condos locally and internationally, and the only weekly condo TV
show in the world.
You've got your facebook, twitter, and social networking sites up and running. You even have found ways to use social media to connect with condo prospects, nurture leads, and continue the conversation with buyers. But, it's not time to rest on your 2011 laurels.
LinkedIn rolled out polls this week, a cool new feature for LinkedIn Groups (important distinction: this feature is not available for Company Pages). The feature has been rolling out over the past couple of days, and if you haven't seen it yet, you're sure to soon. LinkedIn has also let you like, comment on, and follow polls, helping spark discussion and increase user engagement with the group. Let's take a look at how to set up polls in LinkedIn Groups, and discuss 5 creative ways to use this new feature.