The main objective for every business is to maximize profits, which is attainable by cutting costs. As our society shifts to a technological lifestyle, we are seeing first-hand the impact it’s having in the business world. Companies are adapting and shifting from traditional outbound marketing outlets like:
Some called it a passing phase, others said it wouldn't last, many thought it was the new 'thing' and that some other new tech phoenomenan would bypass it but no no no. How wrong they were. Social media is here to stay my friends and prepare yourselves for it to get stronger and stronger. You have been warned.