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Where Do You Look For Marketing Inspiration?

Innovation can be difficult to come by when every company spends most of their time looking at what their competitors are doing. That just results in a lot of copycat marketing, where everyone in the same industry is doing the same thing. You might find condo project marketing or real estate project sales agencies, for example, adopting similar tools and methods to others and hoping for a different result. While it can be smart to keep tabs on your sales competitors, you will have a tough time leading the pack if you don't look anywhere else. Watch the consumer instead. Thanks to social media, it's easier than ever to watch the consumer.
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Topics: real estate project sales, condo project marketing, consumer, social media, marketing, project marketing

The Marketing Power of Social Media

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Topics: social media, project sales agency, project sales expert, condo project sales, project sales, project marketing

The Next Big Shift in Sales and Marketing CRM

Back in 2004 when we were working on a project for IntraWest, email databases were the big thing. One property, Keystone, happened to be the best at capturing email addresses by the simple act of circling that field on their form and suggesting to registrants that email is an important thing to provide. We spent a lot of effort analyzing their data and figuring out who was most likely to buy, and we found that leads who spend the most time on a website are most likely to become buyers. It's now 2013 and that process is still good but it's no longer cutting edge. Let me tell you what is.

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Topics: linkedin, sales, social media, facebook, marketing, project marketing, email

Top 4 Social Media Selling Techniques To Increase Sales

 

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Topics: linkedin, Social Networks, increase sales, social selling, social media, twitter

Social Media Sales: 3 Tips To Connect With More Prospects

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Topics: linkedin, social selling, social media, twitter, selling tips

4 Big Mistakes: Tips To Improve Your Social Media Sales Cycle

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Topics: linkedin, social selling, social media, facebook, twitter, sales cycle

Social Selling: The Top 3 Social Media Mistakes

Some people love it, some people hate it and some people just can’t wrap their minds around it. Social media is a tricky business, but no matter what your opinion on it, there’s no denying that it can be a powerful tool. It may be a game for some people, but social media can be a game changer for your company in its “ability to make companies more likeable.”  That’s according to best selling author, Dave Kerpen’s book Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks). Social networks can connect people all over the world, spread communications faster than ever before and yes, even help you increase sales, but only if you use them the right way. On the other hand, misusing social media can alienate you business and leave potential customers despising your methods. To help you out here are N5R’s Top 3 Errors With Social Selling. 

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Topics: linkedin, Social Networks, increase sales, social selling, social selling mistakes, social media mistakes, social media, twitter

10 Social Lead Sales and Marketing Strategies for Twitter

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Topics: Sales and Marketing, sales, twitter leads, sales leads, social traffic, company, social media, marketing, twitter

Top 6 Ways Small Businesses Are Using Social Media

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Topics: internet marketing, small business, social media tools, small business social media, social media, facebook, twitter

The Top 7 Mistakes To Avoid With Email Marketing

 

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Topics: social media, email marketing, email marketing mistakes, email lists

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