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Digital Marketing Tip: Take Advantage of Local Facebook Ads!
Top Digital Marketing Trends of 2015
Creating a human experience online
While digital marketing has always been about focusing on your target audience, now it's more important than ever before. Both Google and Facebook have been pushing organizations to focus on user experience, such as engaging with customers online and creating relevant content, rather than being promotional.Read More
Years ago, when it came to retailing appliance, Sears was king. They were by far the largest appliance retailer in Canada and they had no problem dominating their competition. They had their marketing down and their overall sales showed it. The problem was that their Internet sales weren’t performing at the same rate. It wasn’t that hard to believe. Appliances are a major purchase for most consumers. It’s a buying decision that consumers want to take their time with. They want to shop around and see what their purchase looks like in person. That’s why they came to N5R for help. Sears needed a marketing campaign that would boost their online sales and show customers how easy buying an appliance online can be.
There’s a new type of condo marketing on the horizon and it flies in the face of many of today’s traditional marketing philosophies. It’s a step away from the fully planned out rigid marketing campaigns that many major brands swear by. Instead, this is marketing that moves at a faster pace—marketing that has the flexibility to change and adapt at a moments notice. It’s always-on marketing and it is becoming the new norm.
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